CSR-Projects:Investments of Companies within their Corporate Social Responsibility Strategy
Corporate Social Responsibility (CSR) generally refers to voluntary contributions of companies for sustainable and socially responsible developments.
In its green book
ABC of the main instruments of Corporate Social Responsibility, the European Commission describes CSR
as a system that serves as the foundation for companies that want to include social and environmental criteria into their
New trend: CSR as a holistic corporate strategy
CSR should not focus solely on one aspect, i.e. environmental protection, although this is one of the key points according to the definition made bythe European Commission. CSR strategies should rather include all aspects of sustainable development. The so-called triple bottom line includes economic, social and environmental aspects as equal and complementary goals.
Up-to-date CSR concepts not only focus on the core business but refer to the entire value chain of companies and also include the entrepreneurial environment.